Energy conservation video for kids

1) Kids

2)I think the main key message was to change your bulb to an energy saving CSL one altough they based it on topic "energy saving"
3)Yes, it can be quite entertaining for kids to watch animations therefore there is already an advantage and the message in the clip was put across clearly.
4)A few jokes would be good as it got quite boring.

Baby:http://www.babble.com/CS/blogs/strollerderby/2009/05/baby-names-baby-in-towel(2).jpg

Bulb:https://blogger.googleusercontent.com/img/b/R29vZ2xl/AVvXsEiJRB-8N0Ai0N9RI2vLxg6rgXSmI7eK6bq-Fk48quucJBw9DzDD9TjshES1QgJOhJZ0Yz7M5EhA-5pafYFC1FQvq-UNgKwtqXEYblDOw-VQ7-0hQzASQnjQHnWQoM0yx0g4J9JSviE0S6Xy/s1600/Naturally+Yours+cfl+bulb.jpg

Laughing:http://www.mhgoldber.com/blog/uploaded_images/just_or_laughs_festival.jpg